Kasia
Gumowska

Strategy & Messaging
Canvas & Coif
September 2023 – February 2024
A purpose-driven female entrepreneur refining her personal brand within the luxury beauty industry.

At the heart of the project, a close collaboration with the founder helped translate her personality, values and unique point of view into a clear, confident brand vision. This framework formed the foundation for the website copy and established a voice that can continue to grow and evolve.